How to Write Bylines that are as Captivating as they are Memorable
Bylines are essential for establishing yourself as an expert, sharing your contact details, and encouraging readers to check out your work.
We find bylines in newspapers, articles, and online, so it’s no wonder you want to write one yourself. Not sure how? Don’t worry, we’ve got you covered.
Here’s everything you need to know.
What Are Bylines?
Before we check out a byline example, it’s important to answer your burning question: “what is a byline?”
A byline is a snippet that tells readers more about the author by including their contact details and a link to their work. It’s important not to get them confused with an author’s bio, so don’t look towards author bio examples or author bio samples for inspiration.
How to Write Bylines
Whether it’s a newspaper or article byline there is an art to producing brilliant short bios and bylines. For instance:
Look at Examples
Bylines are distinct from the headline and body copy. Even though it’s set apart you don’t need a prominent design element to emphasize it like putting the text into a box.
Several examples include:
* By Sarah Smith
* Written by Sarah Smith
* Sarah Smith, Political Correspondent
This will be displayed at the top of an article alongside the date and their contact details.
First or Third Person?
You can choose whether you want to write in the first or third person. Pick the first person if you want to come across as down-to-earth and friendly. This is fantastic if you write most of your own content as it makes you appear more approachable.
Using third-person turns you into an authority in your field, fantastic if you want to come across more professional.
Add Your Credentials
Bylines run into author bios, so you may be asked to include examples of your credentials, like:
* Education
* Previous publications (three to five most prestigious)
* Professional writing experience
* Awards or fellowships
* Where you live
You should also include links to your website, blog, and social media channels. But, it’s important to note, that if you’re a freelancer or not on staff with the publication then you may not need to link your outside work.
But Don’t Brag
Even though it’s tempting to reel off your many accomplishments, be mindful of what you include. Only include achievements that readers would see as beneficial to them because they’re the target audience.
People Do Business With People
Your byline and author bio should make you sound like a human which is the best way to engage with your audience. Always be yourself, human, and relatable.
Final Thoughts on Bylines
As a writer, it’s essential to include bylines to your articles, web content, or if you’ve been published in a newspaper. Remember not to confuse bylines with author bios, as bylines merely state your name, occupation, and your social media handles.
If you’re expected to craft an author bio, keep it engaging, humble, and human to help your article gain traction. Happy writing!
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